Tuesday, 28 March 2017

Art Deco 

1920-1930


 Art Deco is appeared in France just before World War 1 but it become popular in 1920s - 1930s.

Art Deco influenced at lot weather it is everyday object like radio, vacuum cleaner and etc or design of building, furniture, fashion, jewelry, cars etc.

Art Deco is anything that represent luxury, glamour, lavish, patterns, layers and symmetry. Art Deco is mainly full of colors, busy looking, grand and blond space. Art Deco is influenced by Greek, Roman, and Egyptian styles, as well as Aztec designs. Popular ornaments include chevrons, sunbursts and zig-zags. Figures and portraits are highly stylized. Mythological creatures and gods are other common design elements.





Architect in Art Deco

The characteristics of the Art Deco style include geometric and angular shapes, chrome, glass, shiny fabrics, mirrors and mirror tiles. Natural motives like shells, flowers and sunrises are also popular traits of the style.


The most famous examples of Art Deco architecture in America are the Chrysler building (1930) and the Empire State building (1931) and American Radiator Building (1924) all of these are in New York City. 

The Chrysler building was the tallest building in the world for 11 months before being surpassed by the Empire State Building. These buildings demonstrate classical Art Deco’s style.

The American Radiator Building is a landmark skyscraper located at 40 West 40th Street, in midtown Manhattan, New York City. It's architects was John Howells and Raymond Hood, and built in 1924 for the American Radiator Company.



Posters in Art Deco

the Art Deco style was first appeared in Graphic design. earlier in Art Nouveau the poster are generally about cabarets or theatrical products but in Art Deco travel poster were initial made for steamship liner and airliners and later focus shifted more for product advertisement. the poster were became more simpler, precised and more dynamic with single color background and larger, fancy & retro style fonts.



Graphics in Art Deco




Graphic were  full of blings and complexity, repetition of geometrical shapes and cubical shaped intersecting each other and darker shades of backgrounds can be seen in Art Deco style graphics design. these famous graphics can also be seen in the movie Great Gatsby featuring Leonardo Dicapiro and Toby Mcguire   
    

Sculptures


The Sculptures in Art Deco style were purely decorative. the sculpture were mostly of heroic figures and symbolic figures. the sculptures were not only for museums but they were designed to enhance the beauty and aesthetics of office building and government building, public squares and private salon. some of famous sculptures of Art Deco were grand firgural female nude statue, mademoiselle modele statue etc.     


My take on Art Deco style to create a Living Space  

All above products are from New Zealand stores  


references ;- https://en.wikipedia.org/wiki/Art_Deco#Painting

https://www.designshuffle.com/blog/2011/07/29/style-guide-art-deco/

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